Boost revenue for your association and add value to your members
Zoolink’s fully secure, online marketplace gives your association the platform to sell marketing products to global conference and tradeshow organizers, allowing them to promote their events to your members. In turn, you create a new revenue stream for your association and provide your members with content and benefits that are relevant to them – all while protecting their personal data.
Grow your events by accessing a global audience of targeted, industry professionals
Boost event registrations, and drive lead generation initiatives with our automated event-partnership marketing engine. Discover and connect with global industry associations and media, develop integrated marketing campaigns to suit your budget, and elevate your marketing campaigns!
Trusted by our growing list of global partners:
Discover Zoolink
Event Organizers
- Get access to a targeted audience of industry professionals by searching our global database of associations and media partners
- Tailor your campaigns to suit your marketing plan and budget. Choose from products including emails, website banners, event listings and social media posts
- Purchase as many bookings as you need, upload your content and schedule execution dates
- Get measurable results and guaranteed implementation
- Zoolink’s pricing is affordable for even the budget-conscious marketer
- Optimized for in-person, hybrid and virtual events
Associations & Media
- Generate additional revenue for your organisation on a global scale
- Offer standardized marketing opportunities at a price you set. Get rewarded for the value your membership or readership brings to events
- Zoolink is fully automated, eliminating the administrative burden of the traditional event marketing partnership process
- Be your members' go-to source for information. Supply them with content, offerings, and opportunities they want and need
- Remain in control of all communication sent to your members
Changing the way virtual, hybrid and in-person events partner with industry associations and B2B media.
Boost revenue. Connect smart. Reach globally. And get the marketing that matters.
Let’s talk about the features
- Zoolink is a fully encrypted and secure platform - protecting your members' personal data
- Create your free account in less than 10 minutes!
- Select which marketing products you want to make available to event marketers and set your price per product
- You are always in control - approve or decline each marketing campaign. Everything else is automated
- Once a booking is fulfilled, a payment is made directly into your bank account
- Boost revenue even more through our refer and earn program
- Search our global database of associations and media, and find the best target markets using AI matching
- Automated execution of all marketing campaigns: emails, newsletters and social media
- Easy to use HTML editor and centralized library
- Full reporting and analytics
- Additional revenue opportunities through our referral program
- Easy onboarding of exhibitors and sponsors enabling easy automated marketing to their networks
Don’t just take our word for it…
We are very excited to have partnered with Zoolink. The fully automated platform allows us to seamlessly interact with event organizers and generate revenue for our association. We foresee Zoolink becoming an integral part of our day-to-day operations.
Zoolink is a great concept. We have always found it hard to manage event partnerships, and automating the process will save us time and frustration. And the fact that we can make money for our association and members is even better. We look forward to Zoolink becoming an important part of our day-to-day operations when working with event organizers.
As both an association and event organizer, Zoolink opens new marketing opportunities to easily engage with new and targeted audiences globally. We look forward to using Zoolink as a core part of our marketing function in all our events. The platform is easy to use, and saves time and money when working with event partners.
We are very excited to have partnered with Zoolink. The fully automated platform allows us to seamlessly interact with event organizers and generate revenue for our association. We foresee Zoolink becoming an integral part of our day-to-day operations.
Zoolink is a great concept. We have always found it hard to manage event partnerships, and automating the process will save us time and frustration. And the fact that we can make money for our association and members is even better. We look forward to Zoolink becoming an important part of our day-to-day operations when working with event organizers.
As both an association and event organizer, Zoolink opens new marketing opportunities to easily engage with new and targeted audiences globally. We look forward to using Zoolink as a core part of our marketing function in all our events. The platform is easy to use, and saves time and money when working with event partners.
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FAQs
Zoolink is an event partnership management platform. We make it easy for trade and professional Associations, and Media to offer marketing opportunities to event organisers, thereby monetising the traditional event partnership relationship
Event organisers use the platform to identify suitable partners, purchase and book marketing opportunities, and then schedule these for execution.
Once approved by the partner, the platform automatically executes all booked marketing campaigns, thereby guaranteeing fulfillment and reducing the administrative overheads of traditional event-association and event-media partnerships.
Zoolink will launch in H1 2022. We are currently in a beta phase, and are starting to onboard initial associations and media. Once we have sufficient partners in the system, we will open the platform to event organisers. Any association interested in joining can set up a profile immediately. We are adding 10 – 20 associations per week from across the globe.
Event marketers spend considerable time identifying, negotiating and managing association and media partnerships. Zoolink aims to make it easy and cheaper to for events to work with partners, by automating the process.
For associations, we remove all administrative overheads associated with working with events, while generating revenue for the association.
Working with more targeted events also provides association members with relevant information and opportunities.
Zoolink is free for association and media partners. Zoolink only receives a percentage of revenue generated by the association through Zoolink.
Event organisers need to have a paid subscription to make use of Zoolink. This is based on the number of active events being managed by the platform at any one time. Subscriptions start at USD19 per month for a single event.
As an association uploading membership emails, your data is as secure as using an email marketing provider, such as Mailchimp. Your emails are only visible to you, and are never shared with an event organiser or other party.
All data is stored in encrypted format in the AWS data centers.
No, you as an association manager have complete control over what gets sent to your members. Each booking made by events needs to be approved by you, and you can reject any booking, or request any content to be reworked if not suitable.
Yes, Zoolink enables you to send emails to your members directly, can manage your social media marketing, and can be used to build and manage your newsletters. All of this is available at no cost to the association.
As an association you can decide which channels you would like to make available to event organisers. Basic channels include: Custom emails, Newsletters (news items, adverts and listing), Social media (Twitter, Facebook, Linked-in, Instagram), Logo endorsement. We will add additional channels as the platform evolves.
That’s one of the benefits of using Zoolink. Each association has a pre-existing relationship with its members, and all communication is being sent by the association to its membership. Zoolink only acts as a platform that links the event organiser with the association, and then executes what has been agreed.